Filter blogs by:
or

VO blog | analytics | P. 2

TV Strategies that Work: How to be Data Driven

Mon, Aug 13, 2018 | by Esther Levine

The VO Guide to IBC2018

Thu, May 31, 2018 | by Nardit Mosacho

IBC2018 starts on 13 September 2018 in its traditional home of the Amsterdam RAI: Europe’s biggest tradeshow in one of Europe’s most spectacular cities.

Read More

Using Analytics to Increase Broadcast Monetization

Thu, Apr 26, 2018 | by Carlos Ramos

Back in the 18th century, French gastronome Jean-Anthelme Brillat-Savarin famously said "Tell me what you eat and I will tell you who you are." Today, that idea can be applied to the broadcast industr...

Read More

What Dreams May Come: NAB 2018 and the Future of Entertainment Technology

Mon, Apr 9, 2018 | by Sarit Rosenthal-Aviram

NAB 2018 is well underway in Las Vegas. The industry counterweight to January’s CES, what are the early impressions about the future of entertainment technology?

Read More

Measuring the Importance of Big Data Analytics for Operators

Wed, Jan 24, 2018 | by Andy Stout

In the current broadcast industry, progress is not only rapid, it’s accelerating. Nowhere is this more evident than in the field of data analytics, the impact of which is growing every year.

Read More

TV Data and Analytics: The Importance of Getting it Right

Wed, Nov 29, 2017 | by Einat Kahana

Here is an interesting statistic: since research on spreadsheet errors began at some point in the mid-1980s an overview of the processes has concluded that 88% of all of them contain an error.

Read More

How AI is Evolving and Affecting TV Broadcasters

Fri, Oct 6, 2017 | by Andy Stout

One of the big meta themes from this year’s IBC was the rise of Artificial Intelligence and how AI TV and Machine Learning will impact every level of the industry.

Read More

IBC2017: Truth, Trust & Transformation on Show

Fri, Sep 8, 2017 | by Nardit Mosacho

IBC celebrates its 50th Anniversary this year. As the show becomes bigger with each passing decade, what are the main industry trends we can highlight before the RAI opens its doors for business on th...

Read More

Big Data and TV: How it Can Work for Operators

Fri, Aug 4, 2017 | by Einav Levi

OTT technologies enable measurement of an individual’s digital footprints, collecting data from TVs, smartphones and other connected devices.

Read More