The industry narrative of Millennial viewing habits tells us that a new generation of viewers is cutting the cord and that TV Everywhere is leading to highly individualized viewing spread throughout the home on different, personal devices. However, new data shows that it is perhaps not that simple, and that families still have a desire to congregate together and watch television on a big, central living room screen.
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New research suggests that Netflix might have to turn to advertising soon to fund its expansion — or does it? Either way, consumers want more content curation, and it will be who is in control of that...
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The importance of OTT to the broadcast industry is not one that can really be understated. For new entrants to the market it allows them to get up and running quickly and tap into the phenomenal growt...
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We’ve written recently about the impressive growth being exhibited in OTT across the APAC region, which, driven in part by increasing smartphone penetration and 4G, has been predicted to be as much as...
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All the methodologies are slightly different and they’re all looking at slightly different aspects of the bigger picture, but several recent influential reports have all reached the same conclusion: O...
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In January 1996, Bill Gates wrote an essay which was published on the Microsoft website, titled “Content is King”. Although the original phrase is attributed to Sumner Redstone, Chairman of the Board ...
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And so it came to pass, that an angel found it necessary to convey a message to humanity. Being of a traditional frame of mind, he sought to appear to some shepherds.
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The revenue that the global online and video industry will receive in 2020 is forecast to more than double to over $42bn by 2020, with SVOD in the driving seat. All of which makes the rumours about Yo...
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TV used to be easy to define. When you’d think of a person watching TV, you could easily picture what that looked like: that person sitting before a television set, watching whatever was on at that ti...
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