Industry Insights: Even ad-resistant viewers are coming round to the concept of streaming TV ads, but there are definite ways to maximize their effect. Plus, Disney merges live channels with Fubo, and NFL Christmas Day games were a qualified success for Netflix.
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The story of 2024 has undoubtedly been the impact that generative AI has had at all levels of the industry - and that only looks set to accelerate as we head into 2025.
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Industry insights: The latest report on European video piracy has been released, while service stacking ceilings lead to bundling and TV screens continue to get bigger.
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Industry Insights: Netflix and Amazon introduce new engagement tools to enhance user experience, while sports streaming drives growth in the video streaming market, and new trends emerge from MIPCOM 2...
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Industry insights: Netflix subscriber numbers continue to rise, the secrets of customer retention, and the importance of QoE and connected ecosystems to Connected TV consumers.
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Industry insights: It was a successful IBC2024 in Amsterdam with more people attending than in 2023, while the importance of children’s TV to streamers is made clear and Netflix reveals its top shows.
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Several videos shot on the IBC show floor and at its conference featured VO, so we decided to round them all up here in one place.
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IBC2024 starts on September 13! Read our guide to everything you will see at the show, both on Stand 1.A51 and across the show floor and in the conference.
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Ahead of IBC2024, we sat down with our CEO, Thomas Kohler, to get his snapshot views on the show, the industry, and more.
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