
Given the speed with which it has reshaped many industries, including our own media and TV industry, it is fairly astonishing to consider that cloud computing in its modern form is under a decade old. Amazon Web Services announced its Amazon Elastic Compute Cloud (Amazon EC2) in August 2006, thus popularising the term and stating that “Amazon EC2 changes the economics of computing by allowing you to pay only for capacity that you actually use”; Gartner released its influential report Cloud Computing Confusion Leads to Opportunity in June 2008 and says that cloud computing would become as influential as e-business and in the years since we have traveled to the point where cloud apps will account for 90% of total mobile data traffic by 2019.
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