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VO blog | TV as a service | P. 6

A Tale For The New Year – The Angel and The Shepherds

Tue, Dec 22, 2015 | by Merav Cunningham

Five Key Takeaways from 2015: The TV Industry in Flux

Mon, Dec 21, 2015 | by Paul Molinier

It has been a busy six months! I joined Viaccess-Orca in June after a period heading up Orange Business Services’ business unit on Unified Communications. I’ve spent over 25 years working in the IT an...

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The TV Business in 2016 - The Importance of Business Agility

Thu, Dec 10, 2015 | by Efrat Fenigson

One of the things we’ve mentioned several times on our blog is the fact that the pace of technological change is accelerating. But perhaps one of the key points we haven’t emphasised enough is that th...

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Hot TV News: YouTube to Launch Streaming Service?;

Mon, Dec 7, 2015 | by Merav Cunningham

The revenue that the global online and video industry will receive in 2020 is forecast to more than double to over $42bn by 2020, with SVOD in the driving seat. All of which makes the rumours about Yo...

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OTT Subscription Services Lead to New Types of Content

Thu, Nov 19, 2015 | by Efrat Fenigson

While the growth of OTT subscription services continues to work its transformative powers on business models across the global broadcast industry, attention is starting to turn to the effect that OTT ...

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Today’s Landscape and Tomorrow’s Vision for the TV Industry

Tue, Nov 17, 2015 | by Chem Assayag

Buried deep in the French film archives of the Institut national de l’audiovisuel, there is a remarkable 1947 film showed Parisians walking around their city watching live TV broadcasts on tiny mobile...

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Going OTT to Reach the Hispanic Market

Thu, Nov 12, 2015 | by Merav Cunningham

According to Nielsen there are over 50m Hispanics living in the USA, not only making them the largest ethnic group in the country but also the 12th largest economy in the world — somewhere between Mex...

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The Industry in 2020: The Rise of Personalisation

Thu, Nov 5, 2015 | by Brett Sappington

In five years, the video service offering will be significantly more personalized than offerings available in the market today. Personalization in the user experience, advertising, and discovery are i...

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Smart Marketing – the Power to Engage and Retain TV Viewers

Mon, Nov 2, 2015 | by Efrat Fenigson

Many industries have embraced advanced marketing strategies in recent years, in order to communicate with their consumers in a way that will match their expectations and will increase their interest, ...

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