VO blog | netflix | P. 5

Netflix in China; Verizon AOL merger; Linear TV Ratings Drop

Thu, May 21, 2015 | by Merav Cunningham

Ni Hao Netflix? Reports this week suggested that the content streaming empire might soon conquer another global destination- China. However, this may not happen that fast. While talks between Netflix and Chinese TV vendors are taking place, shows like House of Cards, with its combination of sex drugs and Capitol Hill, might not be very popular with the country’s internet police. The Verizon’s AOL deal raised high expectations for the former’s prospects in the targeted advertising and content markets, while according to a new research, OTT subscribers will triple by 2019. Here is this week’s most buzzing news.

Mon, Apr 27, 2015 | by Merav Cunningham

Netflix’s global expansion plans and vision of launching its services around the world is quickly becoming a reality. The company’s first quarter results prove that facing a saturated domestic market,...

Fri, Apr 17, 2015 | by Merav Cunningham

They saved the date, discussed possible plots on social media and avoided spoilers of any kind, and on Sunday, Game of Thrones fans were finally reunited with their heroes in Westeros when the 5th sea...

Fri, Apr 10, 2015 | by Merav Cunningham

Madonna is no stranger to using social media and technology for promoting her music, but in another testimony to the growing importance of video on Social Media, Madonna chose to premier her new video...

Wed, Apr 8, 2015 | by Merav Cunningham

Three weeks ago top TV leaders from around the globe have gathered at the 3rd Innovative TV (INTV) conference in Jerusalem to discuss innovation in the TV industry; technology vs content, the present ...

Thu, Mar 26, 2015 | by François Moreau de Saint-Martin

A couple of weeks ago I was invited to speak at the 4YFN conference, which is an event devoted to innovation in the mobile and digital ecosystem, as part of the Mobile World Congress, and I shared my ...

Thu, Mar 26, 2015 | by Merav Cunningham

Seems like we can't get enough of Netflix, the OTT giant traveled almost 12,000 kilometers this week and hoisted its flag in new destinations: Australia and New Zealand. Down at the new colonies, the ...

Mon, Mar 23, 2015 | by Sefy Ariely

Hardly a day goes by without some announcement from a content provider or network hinting that they have cleared out the garage from all the Jags and Beamers, in favor of ramen-eating geeks who are bu...

Fri, Mar 20, 2015 | by Merav Cunningham

OTT key players made the news this week with exciting content announcements that indicate, once again, the direction in which the TV industry is going and the attempts to attract future cord cutters w...